For the writer, a new release can be the greatest high there is, or the beginning of a shock-wave. Following the release of my latest book, I began to panic. "Me? Market?" I laughed. "Why, I couldn't even sell magazines door-to-door. I was totally out of the running for the prizes they passed out at school after the six-week campaign."
Then, slowly, the light dawned. In today's publishing world a writer is expected to help sell their books. That wasn't the case with my first book, published some ten years ago. But with my recent release, Jeanne of Clairmonde, a medieval romance from The Wild Rose Press, I've waded knee-deep into marketing. I've blogged about the war that wrenched Jeanne from her home, the conditions in a medieval prison, and the dog that the French queen (a secondary character in the story) may have owned. But there is much beyond blogging. What I learned may help other writers.
First, get a nice website. Anyone interested in your book wants to know a little about you. And a website can be a "place-holder" for links that connect you to the reader/writer world.
My next piece of advice is to go to conferences. Scour the internet for writers' conferences in your area. I just came from the Historical Novel Society conference, where I met three women who were not writers but readers. Conferences are great networking opportunities. Heck, you can never get enough endorsements for that new release!
Lastly, and probably most important, take advantage of any workshops or classes around. We can never know enough about our craft, and even if you've been writing for years, you can always carry away that little nugget which might be the very thing that makes your next book rise to the top.
You can find Jeanne of Clairmonde at The Wild Rose Press, Amazon, B&N, or your favorite bookstore. For a chance to win a free download of my book, please leave a comment. My daughter will pick a winner at random. Check back in 24 hours to see if you've won.
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